I went down to Pacific City for a couple of days to hang out and compete in the 16th Annual Cape Kiwanda Longboard Classic this past September. The comp has been going on for a while and is a rare longboard gem for the Northwest now that the Lincoln City event has been decommissioned. There’s something pretty cool about a bunch of big boards (9’0″ and up) all getting together for some surf. The competition is also a benefit to help build a skate park for the Coastal Oregon town of Pacific City. Hosted by Moment Surf Shop, and Pelican Brewery, these guys know how to throw a party.
Cleanline Surf is proud to sponsor the Portland Chapter’s first annual Surfrider Summer Soiree will be held at the Holocene on July 25, 2013 and will bring together over 300 surfing and outdoor enthusiasts to support the Portland Chapter of Surfrider Foundation’s ”Clean Water Campaign”.
The mission of the Clean Water Campaign is to protect and restore the watersheds of Portland and the North Coast through education, advocacy, and volunteer stewardship. Programs to benefit include: Green Streets & Storm Drain Marking; Ocean Friendly Gardens; Oaks Crossing Park Restoration; and Blue Water Task Force.
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During the event Jack O’Neill is interviewed about the early beginnings of the O’Neill brand. He couldn’t imagine in the beginning what O’Neill would become, and who could?! If I started a small surf shop in Santa Cruz I surely wouldn’t expect it to become a globally recognized surf brand. It’s a pretty amazing story, and one that still needs to have chapters revealed. How did O’Neill make the jump from a surf shop to what it is today? For now we’ll just have to rely on the Wikipedia Article. Check out the video interview of Jack O’Neill below during the event.
The Plaque reads:
In 1959 Jack O’Neill came with his family to Santa Cruz and opened his 500 square foot “Surf Shop” at his location just above Cowell Beach. The surf shop was O’Neill’s first retail store in Santa Cruz, offering custom built foam surfboards and “thermal barrier” suits, as wetsuits were known at the time.
O’Neill’s surf shop became a focal point for a tight-knit surf community. The business grew steadily, earning recognition as a pioneer and leader in the world of surfing. In 1996 O’Neill extended his vision by founding the O’Neill Sea Odyssey, an award-winning ocean education program for kids.
On May 31, 2012, the site of Jack O’Neill’s Santa Cruz Surf Shop was designated by the state of California as a point of historical interest. Recognizing the local origins of an innovative global business as well as a place where parents continue to bring children for a day at the beach.
“In the beginning the name of the business was just Surf Shop. We were the first to use the name, and later got it registered. Nobody in the world called themselves Surf Shop before us.”
– Jack O’Neill
Running through the 13th of March, the Quiksilver Pro held on the Gold Coast is in full swing. Check it out live over at Quiksilver’s Website.